This is a bright, cheerful kids jumper design built around “Pili Pala” — the Welsh word for butterfly. It’s one of those lovely Welsh words that seems to sound like what it means: light, lively and a little bit fluttery. The artwork reflects that, with a bold symmetrical butterfly at the centre, framed by soft floral shapes, swirls and tiny decorative details that give it a gentle folk-art feel. A feel-good design that celebrates a classic Welsh word in a bright and playful way.
