This design draws on classic club emblems and retro character graphics — the kind of bright, upbeat artwork once found on school trip souvenirs, magazine freebies or the side of a sweet tin in the 80s and 90s. It features a bold circular badge with a smiling ice cream character proudly in the middle. He seems very pleased with life, unaware that direct sunlight may soon change everything. The wording “Clwb Cefnogwyr Hufen Iâ” translates to “Ice Cream Supporters Club.” It’s a fun idea — a fictional society built around backing one of life’s better inventions. Though ice cream dates back much further, it became especially popular in Britain during the 19th century, when seaside tourism was booming. A cone or tub soon became part of the standard holiday experience. In Wales, Italian families were hugely influential in shaping café culture and local ice cream traditions, with names like Joe’s, Sidoli’s, Verdi’s and Fortes still carrying plenty of affection. The artwork keeps everything bold, simple and welcoming. The crest-style layout gives it the feel of an official badge, while the mascot keeps it playful. A warm, nostalgic design mixing Welsh language, seaside memories and support for the sweetest of causes.
